大師輕鬆讀 NO.1065 故事力
作
者：
大師輕鬆讀編譯小組
出版社：
大師輕鬆讀股份有限公司
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別：
商業理財
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EPUB
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內容簡介
NO.1065 故事力｜中英對照
AI取代不了的超級技能
Super Skill
Why Storytelling is the Superpower of the AI Age
原書作者：喬．拉澤 Joe Lazer
★內容行銷專家Ann Handley等名人推薦
★亞馬遜網路書店排行榜暢銷
重點導讀 Main Idea
AI取代不了的超級技能
Why Storytelling is the Superpower of the AI Age
AI能寫作，但它永遠無法成為說故事的人。這正是為何在AI氾濫的時代，故事力將成為一項終極的超級技能。
AI can write, but it can never be a storyteller. That's why storytelling is becoming the ultimate "super skill" in an AI-saturated world.
Chapter 1 說故事的科學The science of storytelling
說故事不是軟技能，而是超級技能——它是讓文明成為可能的古老技術，也是AI讓執行成本降低的時代，愈來愈珍貴的現代能力。
Storytelling is not a soft skill. It's the super-skill — the ancient technology that made civilization possible, and the modern capability that becomes more valuable as AI makes execution cheap.
Chapter 2 解鎖Unlock
第1至第6項原則是基於一個事實：我們每個人天生都有說故事的能力，但這些能力必須經常重新發掘。解鎖你發現與講述精采故事的第六感。學習或重新學習如何建立信任、講述精采故事。
Principles 1-6 are built on the fact we all have innate storytelling skills, but these need to be rediscovered often. Unlock your sixth sense for finding and telling great stories. Learn or relearn how to build trust and tell great stories.
Chapter 3 釋放Unleash
第7至第11項原則是關於如何策略性地運用故事。事實上，故事可以用來打造充滿活力的品牌、與你的受眾產生共鳴、建立關係，最終提升你的個人品牌。釋放讓你的故事吧。
Principles 7-11 are about being strategic with the way you use stories. The reality is stories can be used to build vibrant brands, to resonate with your audience, to build relationships, and ultimately to enhance your personal brand. Unleash your stories.
Chapter 4 升級Upgrade
第12至第15項原則關乎你可以且應該如何運用AI來優化說故事的技巧，而不是讓它取而代之。學習利用最新的創新科技，成為更出色的說故事高手，而且永遠不要停止磨練說故事與溝通技巧。
Principles 12-15 are about how you can and should use AI to optimize your storytelling skills, not replace them. Learn how to use the latest innovations to become a better storyteller. Never stop building your storytelling and communication skills.
延伸閱讀 Extended Reading
打動聽眾的不二法門
The Best Way to Move an Audience
巧妙編排的故事是傳達內容最有效的方法。故事能夠讓人體會自己講述的內容，就像橋梁一樣把說故事者和聽眾連結起來。
Well-crafted stories are the best way available to deliver content. Stories help people relate to what you're saying. They are a bridge that connect the speaker and the audience.
AI取代不了的超級技能
Super Skill
Why Storytelling is the Superpower of the AI Age
原書作者：喬．拉澤 Joe Lazer
★內容行銷專家Ann Handley等名人推薦
★亞馬遜網路書店排行榜暢銷
重點導讀 Main Idea
AI取代不了的超級技能
Why Storytelling is the Superpower of the AI Age
AI能寫作，但它永遠無法成為說故事的人。這正是為何在AI氾濫的時代，故事力將成為一項終極的超級技能。
AI can write, but it can never be a storyteller. That's why storytelling is becoming the ultimate "super skill" in an AI-saturated world.
Chapter 1 說故事的科學The science of storytelling
說故事不是軟技能，而是超級技能——它是讓文明成為可能的古老技術，也是AI讓執行成本降低的時代，愈來愈珍貴的現代能力。
Storytelling is not a soft skill. It's the super-skill — the ancient technology that made civilization possible, and the modern capability that becomes more valuable as AI makes execution cheap.
Chapter 2 解鎖Unlock
第1至第6項原則是基於一個事實：我們每個人天生都有說故事的能力，但這些能力必須經常重新發掘。解鎖你發現與講述精采故事的第六感。學習或重新學習如何建立信任、講述精采故事。
Principles 1-6 are built on the fact we all have innate storytelling skills, but these need to be rediscovered often. Unlock your sixth sense for finding and telling great stories. Learn or relearn how to build trust and tell great stories.
Chapter 3 釋放Unleash
第7至第11項原則是關於如何策略性地運用故事。事實上，故事可以用來打造充滿活力的品牌、與你的受眾產生共鳴、建立關係，最終提升你的個人品牌。釋放讓你的故事吧。
Principles 7-11 are about being strategic with the way you use stories. The reality is stories can be used to build vibrant brands, to resonate with your audience, to build relationships, and ultimately to enhance your personal brand. Unleash your stories.
Chapter 4 升級Upgrade
第12至第15項原則關乎你可以且應該如何運用AI來優化說故事的技巧，而不是讓它取而代之。學習利用最新的創新科技，成為更出色的說故事高手，而且永遠不要停止磨練說故事與溝通技巧。
Principles 12-15 are about how you can and should use AI to optimize your storytelling skills, not replace them. Learn how to use the latest innovations to become a better storyteller. Never stop building your storytelling and communication skills.
延伸閱讀 Extended Reading
打動聽眾的不二法門
The Best Way to Move an Audience
巧妙編排的故事是傳達內容最有效的方法。故事能夠讓人體會自己講述的內容，就像橋梁一樣把說故事者和聽眾連結起來。
Well-crafted stories are the best way available to deliver content. Stories help people relate to what you're saying. They are a bridge that connect the speaker and the audience.